CAMPAIGN | The challenge was to launch a highly complex software technology, Live Parts™, scheduled to announce during the keynote at a major industry conference. Requirements included new product positioning, a new website, a new sub-brand (DM Labs), print collateral, promotional and transactional emails, social media content, a presentation, a splash video, and sales tools — all within a six-week sprint.
Read MoreMetal 3DP + robotics / article →
Metal 3DP + tooling / article
Metal 3DP + jigs & fixtures / article →
Deep dive: BMD / article →
Metal 3DP + finishing methods / article
WHITE PAPER | The challenge was to educate an audience largely unfamiliar with metal 3D fabrication and skeptical about the resulting part properties. I wanted to provide introductory information about metal finishing while demonstrating the ability of printed parts to withstand various post-processing.
Read MoreMetal 3DP + prototyping / case study
CASE STUDY | The objective was to demonstrate the product as a viable solution—reducing costs and product development timelines, as well as achieving desirable part properties.
Read MoreMetal 3DP + tooling / case study
CASE STUDY | The challenge was to create the first-ever case study for the company, delivering an early case study that validates product messaging in the context of a real-life application.
Read MoreMetal 3D printer / spec sheet
CHALLENGE
Creating a spec sheet for the world’s first office-friendly metal 3D printer requires thorough research to better understand the target audience—what they’re looking for and how, in context, the information should be organized to be both familiar and educational.
Hardware specifications
Fixture selection guide / brochure
BROCHURE | The challenge was to design a quick-reference fixture selection guide that included key specifications and capabilities.
Read MoreIndustrial IoT software / brochure
BROCHURE | The challenge was to design a brochure that illustrated the key benefits of an intelligent lighting management software.
Sensor selection guide / brochure
BROCHURE | The challenge was to create a brief yet informative brochure that guided users through product selection based on their application and facility specifications.
Read MoreIntelligent LED fixtures / spec sheet
CHALLENGE
The challenge was to cover in detail the technical specifications, positioning, ordering information, regulatory requirements, and configuration-based performance comparisons for the entire product family in no more than eight pages.
Spec sheet